Who we are & what makes us different
THE WHO
Ourglass is the Decanter award-winning British wine club for curious tasters. We help you taste better wines, taste wine better, and enjoy better taste – through curated discovery, context-rich education, and a little joy.
THE DIFFERENCE
At Ourglass, you sip first and learn after. Real taste is built through experience, with wine education there to enhance everything – not get in the way.
Every bottle is chosen for what it can teach: from small producers, benchmark regions, and wines with story, structure, and soul.
We don't just ship wine. We build palates. No jargon. No waffle. Just brilliant wine with the context needed to enjoy it properly.
Why Ourglass works
We’re not another wine box. Unless your wine box teaches you how to taste.
Each selection is designed to move your palate forward. It’s almost cheating.
We send more than bottles. We send context, flavour, and confidence. So you don’t just enjoy a glass. You learn from it.
We don’t just build confidence. We make you dangerous at dinner parties.
What you get each month
- Hand-picked bottles from independent producers – 3-6 bottles depending on your package
- Welcome to Wine tasting booklet to get your started
- Expert guidance on bottles, producers, regions and how best to enjoy them
- Tasting notes including stories, flavour profiles, and pairing guidance
- 100% recyclable packaging
- Carbon neutral delivery
How it works
1 | WE CURATE ~ small-producer bottles with stories worth learning
2 | YOU TASTE ~ clear notes, pairings and short videos
3 | YOU BECOME ~ become the one who's asked to pick the wine
From our founder
I built Ourglass to close the gap between bottles and producers worth knowing – and tasters curious to enjoy and learn more.
The best wines aren’t hidden. They’re just rarely explained or distributed properly.
At Ourglass, we make it simple. You sip. You learn. You enjoy more. That’s how taste is built.
~ Benedict Johnson, founder
Meet the people building the future of taste
TEAM
- Benedict Johnson CEO & Founder – brand, growth and wine obsessive
- MJ Hecox Community Lead – certified wine expert
- David Tokley Design Lead – award-winning designer
- Matthew Gaunt Customer Lead – ex-Majestic CMO
- Julia Siegal Community Manager – wine storyteller
ADVISORS
- Amelia Singer Wine Advisor – ex-Wine Show & Wine Communicator
- Rory Sutherland Growth Advisor – Ogilvy UK Vice-Chairman
- Frank Cotroneo Financial Advisor – ex-CFO, Mastercard
- Jasel Mehta Investment Advisor – ex-COO, Forward Partners + AKQA
- Matthew Hogg Partnerships Advisor – ex-SVP, Criteo + LinkedIn
Contact & socials
Email: advice@ourglass.wine
Instagram: @ourglass.wine
YouTube: @ourglasswine
LinkedIn: Ourglass
Recognition & Press
- Winner: Decanter Best Wine Subscription Club
- Finalist: Drinks Retailing Awards Specialist Online Retailer of the Year
- Partner: SeedLegals Startup Awards
- Featured In: GQ, WIRED, Evening Standard, House & Garden, Stylist, YOU Magazine
Frequently Asked Questions
Everything you need to know about how we work and what makes us different.
Curious tasters – whether you’re new to wine or already obsessed. We help build confidence, not just a collection.
A monthly wine club with curated bottles, flavour context, and palate-building insights.
Every bottle is selected to teach you more about your own taste, the region, and the wine's purpose. We help you taste for yourself.